Kindness, Humor and Comfy T-Shirts with Huglife Kansas City

Huglife KC

One of the best parts about my job is getting to work with other creative entrepreneurs that are doing amazing work in the world. The team from Huglife Kansas City exemplify everything I love about small businesses. After feeling overwhelmed by all the negativity in the media and world around them, co-founders Lindsey and Robin decided to create a business where the main purpose was to spread more love around to everyone they meet.

Huglife KC

During some especially frustrating weeks in 2016, Lindsey and Robin realized they were doing more complaining than usual and did not like the negativity they were continually expressing, so they went back to their mantra of “not being jerks.” They made a conscious effort to be happier and immediately saw the impact a new attitude can have on everything around them. Kindness truly begets kindness. This idea, coupled with the t-shirt company they had always talked about starting since they basically live in yoga pants and t-shirts, is how Huglife Kansas City was created. They had the idea to make cute, comfy, stylish t’s that they would want to wear and market them with a love and kindness message, which can be seen throughout all of their social media. The shirts are made from the softest material and are super flattering. Their variety of designs come in tanks, kids sizes and women’s cut as well!

Huglife KC

Huglife KC

The ladies from Huglife contacted August Light Studio because their business is quickly growing (they were just picked up by Made in KC…you can find their shirts on the website!) and they needed some professional images to use when promoting the shirts not only to clients, but to prospective retailers. The goal of the shoot was to capture the fun, joyful feeling of the Huglife brand, creating imagery that would fit in flawlessly with their marketing materials and would also generate interest online. I loved working with the Huglife ladies and I am so glad they now have new, updated images that truly represent their brand!

Huglife KC

Huglife KC

If you’re a creator, entrepreneur or business-owner and would like to chat about how August Light Studio can take your marketing and sales to new heights with beautiful imagery, please contact megan@augustlightstudio.com.

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